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Full text of "WADCO news 1920-1923"

WADCO 



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NEWS 



Volume 3 



Plainville, Mass., Mar. 30, 1922 



Number 7 



"llrittcegfl Mary" 

"PRINCESS MARY" MAKES DEBUT ON NATIONAL 

MOVIE CIRCUIT 



"Princess Mary" is no longer ours 
alone. Through her spectacular de- 
but before the movie audiences of 
Boston she has met — and won the 
hearts of — thousands of women. 
"Princess Maty' has become a 
"star". She has shared stage honors 
with Mae Murray, Theda Bara, Viola 
Dana. Virginia Pearson and other 
leaders of Filmdom. She has won 
the approval of these queens of the 
silent stage, and their audiences as 
well. It all happened this way: 

March 13th, 14th and 15th Marcus 
Loew opened his new State Theatre, 
on Massachusetts Avenue, Boston. 
The State is New England's finest 
and largest moving picture house. 
Mr. Loew wished to make its opening 
a worthy opening; one that would 
long be remembered in the theatri- 
cal world. Accordingly, he invited 
forty famous moving picture stars — 
actors and actresses — to visit Boston 
and be present at the opening. 

You have read very likely in the 
papers of what happened. Boston's 
movie fans gave them a welcome the 
like of which none of the picture peo- 
ple had ever witnessed or experienced. 
The governor received them, the 
mayor received them — and the public 
>r< at to them. Nothing like it has 
been seen since the doughboys 
dropped back from France. 

Monday and Tuesday, at the after- 
noon and evening performances, the 
entire group of forty film favorites 
appeared on the stage of the State 
Theatre and were introduced to the 
clamorous crowds. 



And here enters "Princess Mary!" 

A mesh bag of our newest, design 
had been given Mae Murray and 
Theda Bara, and "Princess Mary" 
accompanied each of these peerh^s 
picture queen.-, as she was introduced 
to the applauding thousands. And 
"Princess Mary" did more than 
merely accompany! "Princess Mary" 
played a part. 

When Mae Murray was introduced 
at each performance, comment was 
made by Xiles Granlund, Publicity 
Manager of Loew's Theatres, on her 
beautiful mesh bag. And Miss Mur- 
ray told each audience that she 
adored her "Whiting & Davis 'Prin- 
cess Mary' Mesh Bag" — and she dis- 
played it to the admiration and envy 
of thousands of women. 

"Princess Mary" was also passed 
among the group of stars on the stage 
for admiring comment. 

No other product was advertised 
or featured in any manner during 
the three days of the gigantic .jubilee. 
And seldom, if ever before, has snch 
publicity been given a product in 
the unusual, highly dramatic man- 
ner which introduced "Princess 
Mary" to the Boston movie world. 

Miss Murray and Miss Bara were 
given the mesh bags they carried and 
these hags have already pi-oven their 
value as "go-getters" of business. 

Moving pictures of the two actress- 
es were taken, displaying the "Prin- 
cess Mary" in attractive poses. These 
pictures were shown throughout the 
entire Loew theatre circuit during 
Cont'd on Vazr 3 Col.l 



Bag Topics 

Vacation Time 
A Boon To Motorists 
Dresses — No Pockets 
Distribution — Mesh Bags 

By Harry B. Rowan 

Now conies the Spring Vacation 
after a winter spent in the factory 
making mesh bags. Many will take ad- 
vantage this lime to relax and visit 
home, loved ones, and friends. 

Have you ever stopped 
to think just what a vacation does for 
you. The principle thing it gives you 
is different thoughts, it takes you 
away from your work and on up to 
the height where you can see things 
clearer, where the little petty things 
that were irritating are glossed over, 
and blotted out leaving only the 
beautiful picture of your field in 
which you labor. 

Try to bring back with 
you when vacation is over something 
of the feeling one has when attempt- 
ing the job you know is worthy of 
the best that is in you, and determine 

to make good. 

# # # 

Richard Berkley with a 
mind ever striving to find additional 
uses for the mesh he produces for the 
W. & I). Co. has apparently hit upon 
a good idea. 

Motorist and Garagemen are in- 
terested in the "Blow Out Patch" 
he has constructed, it was shown to 
thousands at the Boston Auto Show- 
two weeks ago. 

Using metal mesh between the fab- 
ric layers and vulcanizing it so that 
it makes for a re-inforeed construc- 
tion, his blow out patch will give 
hundreds of miles of service. For re- 
sults — keep at it. 

# • • • 

•" Paris Dressmakers" 
are pleased to turn out their " Crea- 
tions" without pockets. 

Ladies accept these as "Stylish" 
and so a demand for bags is created. 
Tt is safe to say that right now more 
bags arc being carried than ever be- 

Ti i:n Over 



WADCO NEWS 



Wadco News 



Published Semi-Monthly 
by Employees of Whiting & Davis Co. 

Plainville, Mass. 
Editor . . H. B. Rowan 

yJssociate Editors 
Lawrence Cook Canadian Factory 
Phoebe Havey Sol'd Mesh Dept. 
Rita Abrams Unsol'd Mesh Dept. 
Dick Barton Mesh Dept. 

Ted Peterson Stamp Dept. 
Erwin Sylvia Tool Dept. 

Frank Brown Bench Dept . 

COMMERCIAL PRESS- PRINTERS 



BAG TOPICS 
Continued 

fore, in fact it has become a craze with 

many to harmonize bag and dress for 

different occasions. 

* # # 

If it were possible for people to 
see our entire line of Mesh Bags 
greater sales and enthusiasm would 
accrue. Of course the Buyer sees 
many of them,' but the consumer 
whom we are trying to interest does 
not see all, on the contrary he only 
sees what the buyer has picked out 
for his approval. But this is now be- 
ing attended to by national advertis- 
ing placed in the proper channels 
showing cuts of the new bags as they 
come out. 



GOOD ADVICE 

Don't buy anything you have no 
need for. 

Don 't buy more than you need. 

Don't buy anything you can't af- 
ford. 

Don't save one week and spend all 
of your savings the next week. 

Save when you have a chance. 

Save for your necessities. 

Saving, like spending, gets to be a 
habit. Easy spent pennies get to be 
wasted dollars. 

Learn to save when you are young, 
it becomes a habit when you are old. 

When once you have acquired the 
real saving habit it is fixed for all 
time. 

.Many a nail can be straightened 
out for future use. 

CONDITIONS 

Conditions have improved in sever- 
al basic industries. Better outlook 
for trade in the coming months. 

Lack of forward orders has made 
it difficult to plan policies far in ad- 
vance in many industries. 

1 . S. Steel Corporation is showing 
more activity in a business way. This 
applies to the Independents also. 

Building as compared with last 
year is in much larger volume. 



NO HARD TIMES AROUND THIS 
FACTORY 

By 0. J. Mitchell . 

Mitchell & Co., Ingersoll 
Clipping from "Industrial Canada." 



I am glad to see that you are taking 
up a campaign against the cry of 
hard times. If we want hard times, 
all we need to do is cry hard times 
and they will sure come. Now as 
for myself, I cotildn't very well cry 
hard times when we are real busy. I 
have a lot of customers who think 
prices of my product must come 
down, but I manage to convince them 
that they must go up, and not down, 
and I can easily explain. 

We worked steady the last two 
years, never a slack moment, and we 
have been steady all winter and now 
is the time we take our orders so that 
I can't see anything but another busy 
year. It perhaps is only fair to say 
that I have what the parties want, 
but here is one thing I do. I was 72 
years old on the 28th day of Febru- 
ary and of course I am a young man 
and I don't sit down and wait. I take 
some good trips and I believe it keeps 
me on my feet and keeps me in touch 
with conditions outside of my own 
narrow business. 

I went out last week, gone three 
days, fetched home orders for $3,200 
worth of business, and found every- 
one glad to see me, and of course, they 
won't believe that I am 72 years old, 
but old or young I get the orders 
when I go after them and I find it 
makes my traveller sit up and take 
notice. He can't hand me anything 
about hard times, I know all he knows, 
and, for a young lad like me, some- 
times I believe I know more. I take 
the trouble to find out. 

Now, I didn't finish that trip. It 
was 22 to 30 below zero and, although 
very young, I caught a bad cold and 
of course, got a trifle used up and 
came home. Now, I really believe 
had I not caught that cold, I could 
have closed as much more, but I find 
one must feel well to be at his best 
and I came home. But don't make 
any mistake. I am going back after 
them orders if the Lord lets me live 
long enough. 

The writer has his mind on a young 
man, a trifle over half my age. He 
sits in his office, smokes until he is 
black in the face and depends on his 
travellers who are selling on commis- 
sion. The goods are too dear, the 
travellers tell him so, but he tries to 
argue the travellers out of it. They 
carry several lines and sell those 
thai are the best value and keep the 



others to offer where they get a cus- 
tomer that don't know. If this gent 
would chase himself out and find out 
the conditions, he would know where 
he is at. / think all manufacturers 
should take a trip: it puts them wise 
and keeps them on their feet and on 
their feed. 



FACTS 

Persia has no old maids. 

Shipwrecks in the Baltic Sea aver- 
age one for every day in the year. 

Bread is the daily food of less than 
one-third of the world's population. 

Banknotes are said to have been 
used in China nearly 5,000 years ago. 

By turning out the toes, you throw 
the weight of the body on the instep, 
with bad effects. 

Women pass through mental 
changes at the ages of twenty-eight, 
thirty-five, and forty-five. 

Wireless waves all travel at the 
same speed, regardless of their separ- 
ate lengths. 

The record distance walked in one 
hour was 8 miles 438 yards by G. E. 
Larner, in 1905. 

Income tax in the U. S. A. which is 
very low on small incomes, rises as 
high as 73 per cent, on the largest in- 
comes. 

The Salvation Army has 26,181 
bandsmen, 751 day schools, and 41 
naval and military schools scattered 
all over the world. 



PRESERVATION OF BELTS 



In a well covered iron vessel beat 
at a temperature of 50°C (152"F) one 
part by weight of caoutchouc, cut in 
small pieces, with one part by weight 
of rectified turpentine. 

When the caoutchouc is dissolved add 
0.8 part of colophony, stir until this 
is dissolved, and add to the mixture 
0.1 part of yellow wax. Into another 
vessel of suitable size pour 3 parts of 
fish oil, add 1 part of tallow, and heat 
the mixture until the tallow is melt- 
ed, then pour on the contents of the 
first vessel, constantly stirring. — an 
operation to be continued until the 
matter is cooled and congealed. 

The grease is to be rubbed on the 
inside of the belts from time to time 
while they are in use. The belts run 
easily and do not slip. The grease 
may also serve for improving oM 
belts. 



Gene Manchester had a most won- 
derful time at the Athletic Associa- 
tion dance March 17th. But it wasn't 
on the floor. They wouldn't let him 

on. 



WADCO NEWS 



NATURE'S MEDICINE 



It is now known that scurvy is 
caused by being deprived of fresh 
vegetable food, but even people so 
situated that vegetables are beyond 
their reach need fear nothing so loop: 
as they have plenty of lime juice. 

It was the importation of the lime 
from the West Indies into Europe 
that killed scurcy. All ships likely to 
be a long time at sea have to carry 
lime-juice and to allow the men a cer- 
tain amount. 

Indeed, on a whaling ship, or a 
sealer, the skipper generally sees to 
it, personally, that each man takes 
his "whack" daily. 

The lime, which is a small kind of 
lemon, is medicinally the most valu- 
able fruit in existence. It not only 
prevents scurvy, but, if taken in time, 
cures it ; and it will also cure ma in- 
forms of blood-poisoning, if taken in 
sufficient quantities. 

As many as twenty limes a day are 
sometimes prescribed, and the cures 
effected are amazing. 

PRINCESS MARY MAKES 
DEBUT 

Cout'd from Page 1 Col. 2 

the week of March 20th— 130 thea- 
tres — accompanied by a title flashed 
on the screen stating that "Miss Mae 
Murray Carries a Whiting & Davis 
Mesh Bag." 

Figuring that the average attend- 
ance per theatre at each show is 
1,000 — a very low estimate for the 
130 theatres — and figuring only two 
shows a day — another low figure- 
would give us for the week the brain- 
reeling (no pun intended) total of 
1,560,000 persons with whom we must 
now share our admiration of the 
grace and beauty of "Princess 
Mary". 

Wouldn't it be interesting to know 
who worked on the bags which Mae 
Murray and Theda Bara now prize 
so highly* Perhaps you did! Cer- 
tainly there is added interest and in- 
creased incentive to all of us in the 
knowledge that Whiting & Davis lias 
become an institution with national 
recognition. Mesh bags cease to be 
merely "mesh bags" in the caressing 
hands of a beautiful woman. They 
give to and partake of the grace and 
charm that win fame and fortune. 

And so we share willingly the ad- 
miration of "Princess Mary" which 
has been so suddenly and prodigious- 
ly thrust upon her, knowing that in 
beauty of design, in gleaming silken- 
textured mesh, she is well worthy the 
companionship and adoration of any 
woman. 




WHAT AMBITION MEANS 



FREDA JACQUES 



We appreciate this opportunity to 
make you acquainted with another 
one of our girls. This young lady 
who is dressed for athletics came to 
work for the Whiting & Davis Co., 
about nine months ago in the Plan- 
ning Dept. She likes dancing im- 
mensly and keeps up communication 
with Lowell, her former home through 
a yonng man in a Ford Coupe. Rumor 
has it that lace curtains hang there- 
in ! Anyway, Freda sure is a popular 
girl and the fellow is mighty lucky. 



CARD OF THANKS 



We, the undersigned, wish to ex- 
tend our sincere thanks and apprecia- 
tion for the many tokens of love and 
sympathy during the illness and 
death of our father. 

Martha Pierce, 
Nellie Pierce. 



Robert Austin held the lucky num- 
ber in the American Legion Drawing 
for the Ford auto. Bob took the 
money though, for rumor has it that 
he is looking over furniture catalogs. 
Congratulations, Bob. 



Bill Sweet at the W. & D. dance 
gave the impression he was sweet six- 
teen again. Some dancing. He sure 
is there. 



Tom Tierney was on to New York 

recently to visit his son who is sick in 
a hospital with appondicitns. 



Ambition means the desire for 
something better and finer in your 
Life. 

Ambition means aspiration; that 
yon are visioning the heights and in- 
tend to climb them. 

Ambition means that yon have 
forethought ; that yon are not afraid 
of planting a ti'ec although yon know 
yon may never eat its fruit or sit 
in its shade. 

It means that .you arc not lazy; 
that yon will push on and up when 
you are inclined to lie down or stop 
work. 

Ambition finds time for self-im- 
provement in the spare hours. 

It makes you leave your comfort- 
able bed in the morning when yon 
would like to turn over and take an- 
other nap. 

Ambition encourages you to choose 
good friends and companions. 

Ambition knows no discourage- 
ment. 



FOOTBALLS MADE OF STRAW 



Eighteenth-century sportsmen would 

have been strong in their condemna- 
tion of the footballs we used nowa- 
days. They would have said that 
such "bags of wind"' were fit only 
for old men and children. That is 
because footballers in those days pre- 
ferred more solid. Their footballs 
were made of straw plaited into rope, 
which, after being looped and 
bundled into a ball, was kicked about 
in water until it acquired a perfect 
hardness. 

This type of football was favoured 
when the sport was in its infancy, 
and when sometime later, the leather 
ball was introduced, it was stuffed 
hard with horsehair. Even this was 
regarded by the straw ball exponents 
as an effeminate concession to tender 
feet. 



John Jedlinski. of the tool room, 
has taken a position in North Attlc- 
boro. 



Attendance at llie Restaurant is 
very good. 




or ii onus 



CAUGHT IN THE MESH 



WHIST PLAYERS. ATTENTION 



The girls of the Office hereby issue 
their defy to the male members who 
play whist. Let it come quick. 



The office employees had a jolly St. 
Patrick's Party iu the afternoon. 
Gene was master of ceremonies. A 
duet was rendered by II. Lanphier 
and Ed Manchester. C. Kershaw 
gave a heart gripping rendition of 
tin- "Boy on the Burning Deck." A 
Clog and Shuffle done by Gene and 
John was received fairly well. The 
Irish Reel by Rita and Walter took 
those present off their feet. The af- 
fair was voted a huge success. 



Ed. Osterholm is entitled to be 
called papa. Robert Edward, 81bs, 
doing well. Question: Where are 



the cigars? 



Louis Entwistle and wife are con- 
templating a trip to England in the 
near future. 




Meet Miss Ruby Burton, the Wad- 
co official stenographer. Many times 
we have imposed on this young lady's 
good nature in bringing her copy 
which must he rushed. Of course she 
always gets it done for which w e are 
greatly indebted. Miss Burton has 
been with the concern two years and 
ine popular member of the office 
force. During Nurse Cote's recent 
illness Miss Burton substituted in the 
Hospital. 



Walter Rankin certainly is of the 
chosen ones. Remember the auto ac- 
cident? Well, he got a settlement al- 
ready. 



The Athletic Association treasury 
is in a more healthful state. There is 
considerably over a hundred dollars 
in it. 



Messrs. Berkley and Rowan 
demonstrated the Berkley Blow-Out 
Patch at the Auto Show in Boston. 
.Much favorable comment was heard 
about it. 



Benry Desantelle is being con- 
gratulated by fellow employees on 
his recent election to the Sewer Board 
of North Attleboro. 




WHITING CHAIN CO. NOTES 



FRANK GADDES 
President Athletic Association 



REPAIR DEPARTMENT NOTES 



Walter Feid, who left last week for 
the South to go in training with the 
New Haven Club of the Eastern Lea- 
gue, was presented, before leaving, 
with a purse of money by his shop- 
mates, and was sent off with their 
heartiest wishes for a most successful 
season. 



Rita Lantigue is certainly a good 
patron of the Skating Rink. She 
says she likes the music, but we think 
that the attendants are an attraction. 



Mildred Schwing is much pleased 
over the Spring weather, she has al- 
ready got out her golf clubs, and ex- 
pects to cop a good many prizes this 
Summer. 



Geraldine Farrar has a coming 
rival in the Repair Dept. tn the per- 
son of Emily Wedding who has start- 
ed on a contract with the Grev Gull 
Co. 



Bertha Schmidt and Frances 
Mathews: Why walk in the same 
direction noon-times. Daily attrac- 
tions? 



Florence Austin is suspected of 
Trousseauing. 



fAI« AND WARMER. 




DREAMS OF A MOTORIST. 



Mr. John Kilton of the Chain Co., 
reports business very good and pros- 
pects for future trade of the h 
He slates that they are about to send 
out a wonderful new line of faney 
chains and novelties. 



Mr. Ed. Coombs attended the Auto 
Show in Boston. 



Bill Paginton, John Killion and the 
Blaine Brothers have formed a Beef 
Steak Club at the Restaurant. 



Mr. Elsesser formerly manager of 
the Chain Co., who is now in Germany 
has written Mr. Whiting to the effect 
that business is very bad there, but 
that he is about to start the manufac- 
ture of pencils. He is much interested 
in the Chain Co.. and would like to 
read more of his one time fellow work- 
ers in the Wadco. We will do our 
best to gratify his wish. 




Miss Ella Yuell has been in the 
employ of the Company 15 years. She 
was working on bags when the meth- 
od was to solder one ring at a time. 
How many would want to go back to 
that way of making mesh bags. Are 
not you glad for the improvements 
that have taken place whereby it is 
done in the furnace. It seems as 
though we would have little patience 
with the old method. Miss Yuell fills 
a very responsible position in Dept. 
A. 

Howard: "Did you say Berkley 
plays the piano?" 

Charles: "Play! say. Berkley is 
the man who keeps the rents on 
South St., down to sea level." 



Fred Sweeting, tool maker, has 
been confined to his garage most of 
his leisure hours during the last two 
months suffering with his Ford. 



Frank Brown. popular bench 
hand, was much in evidence in the 
recent election of Town Officers of 
North Attleboro. 



Many from the Factory attend c d 
the Auto Sho'w. among them some of 
the Managers who .called to see the 
Berkley Blow-Out Patch demonstrat- 
ed.